As a designer looking for jobs and internships after graduation, I'm going to need an arsenal of leave-behinds for interviews. My idea for the project was to take my branding and make a mini portfolio with it, but include a fun element. I needed something to make people want to interact with my piece and I think I found the perfect way; Laurie Libs!
Essentially, my future employer opens this 5" x 7" tri-fold envelope and fills out a Mad Lib-like form, lifts up the sheet and then the phrase is revealed. In the pocket beneath the LaurieLib panel there are double sided cards with photos of my work and a mini resume. To tie it all in with my contact info I included my business card.
